Innovation | New machines

The most awarded styling tool is radically redesigned, for faster, easier styling, without extreme heat. Fueled by Dyson’s dedication to hair science, the new multi-styler brings new and reengineered attachments powered by enhanced Coanda airflow. Relentlessly dissatisfied, Dyson engineers challenged their own design to condense and multiply the Coanda effect, pioneering a fully customizable styling tool to deliver a range of styles for different hair types, without extreme heat.  Next-generation styling barrels - featuring a rotating cool tip - make it faster and easier¹ to achieve curls and waves with no heat damage, to help maintain hair strength.

Blending the results formerly achieved with two barrels into one attachment, now users can style the full head, creating clockwise and anti-clockwise curls and waves, without the need to switch attachment mid-style. Re-engineered brush attachments deliver precision shaping with enhanced Coanda performance, alongside an all-new dual-purpose Coanda smoothing dryer. Combining two attachments in one, the Coanda smoothing dryer hides flyaways³ in a single pass, with no extreme heat and transforms into a powerful dryer with the flick of a switch.  A Wide-tooth comb attachment, engineered for curly and coily hair, helps to add shape, volume, and length as it dries. Dyson’s comb teeth are designed with soft curved tips to glide through the hair, with no sharp edges to catch, pull or cause damage.

At the heart of the Airwrap™ story sits a radical idea: to combine a fast, high-pressure motor to power a phenomenon known as the Coanda effect, allowing users to curl, wave, smooth and dry hair without the need for extreme heat. The Coanda phenomenon occurs when air, propelled at the right speed and pressure, naturally follows an adjacent surface, entraining surrounding air and with it – hair.

For the first time, existing Dyson Airwrap™ styler owners can upgrade to these latest attachments, while retaining the original machine. This builds on the sustainable mindset adopted throughout the machine’s development. Designing the machine in a digital world reduces the reliance on physical prototyping, which drastically reduces the energy and materials used. Through this iterative process of trial and error, engineers have been able to miniaturize air vents to achieve a level of airflow velocity, pressure and control never seen before. 

Since its launch in 2018 (October 10, 2018, New York), Dyson engineers across the world from labs in Malmesbury UK, Malaysia, Singapore, and the Philippines, have worked in unison, to make a tool that is faster, more versatile, and easier to use. Sophisticated simulation allows engineers to refine each attachment in minute detail – and more quickly.

Engineering lean machines is a core principle at Dyson: developing long lasting, high performing and efficient products using fewer resources, empowering the next generation of engineers to design a more sustainable future through science and technology. This can be seen throughout the Dyson Airwrap™ multi-styler, from the very motor that powers the tool through to the increased efficiency, enhanced performance, ultimately resulting in reduced energy consumption.

At the heart of the Airwrap™ story sits a radical idea: to combine a fast, high-pressure motor to power a phenomenon known as the Coanda effect, allowing users to curl, wave, smooth and dry hair without the need for extreme heat.

The Coanda phenomenon occurs when air, propelled at the right speed and pressure, naturally follows an adjacent surface, entraining surrounding air and with it – hair. The Dyson Airwrap™ multi-styler utilizes powerful and precise airflow to deliver wet to dry styling, styling hair from damp (80% dry), reducing the reliance on extreme heat and preserving the hair from unnecessary damage.

The new Dyson Airwrap™ multi-styler will be available in the US summer 2022. The new attachments are fully compatible with first generation of the Dyson Airwrap™ styler.